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Traffic
NAVTEQ Traffic - Pioneering Leaders in North America

NAVTEQ was the first in North America to commercially deliver real-time, personalized traffic linked to the map in a navigation system in 2004, and we’ve learned what it takes to provide accurate, reliable, and timely traffic data.
In North America, we have assembled a unique and comprehensive combination of high-quality data sources, advanced technology and quality processes necessary to support and deliver robust, nationwide real-time traffic coverage. Our formats and business models flexibly support whatever product and pricing scenario your application requires. NAVTEQ TRAFFIC™ is the only provider of real-time traffic services that offers:
  • Comprehensive, reliable nationwide coverage
  • Traffic flow conditions with speed values
  • Unplanned incidents such as accidents and stalled vehicles
  • Planned incidents such as road construction and closures
  • Traffic data designed for seamless integration with digital map content


The NAVTEQ Leadership Advantage
NAVTEQ is the leader in providing real-time traffic services:

  • #1 Traffic-Enabled Vehicle Navigation System
    Infiniti G35 ranked by JD Power & Associates 2008 Navigation System Report

  • #1 Wireless Navigation Service - VZ Navigator
    Verizon Wireless named 2008 Carrier of the Year by Wireless Week

  • #1 in Customer Satisfaction  - Garmin
    Garmin ranked by JD Power & Associates 2008 Survey of Portable Navigation Devices

  • #1 U.S. Traffic-Only Website for Online/Mobile Information – NAVTEQ Traffic.com
    Source: comScore MediaMetrix, August, 2008

The NAVTEQ Quality Advantage
Our highly-accurate data is a result of combining the right sources with the right processing:

  • Proprietary sensors: NAVTEQ operates the world’s largest proprietary sensor network,and our highly accurate sensor network covers 35% more roadway than the nearest competitor
  • Probe: robust commercial and consumer GPS and cellular probes improve coverage and accuracy
  • Data validation: proprietary data corroboration and verification methods check and recheck data accuracy
  • Data processing: Our NAVTEQ Smart Traffic Processor™ blends and optimizes the widest array of traffic information to provide comprehensive and reliable real-time traffic information. Unique processing capabilities combine and prioritize multiple data sources to provide the most accurate speed values possible.

The NAVTEQ Traffic Product Portfolio
Our portfolio offers the broadest and most flexible array of traffic distribution channels, providing traffic information in formats that meet your needs:


NAVTEQ Traffic Satellite™
NAVTEQ is the exclusive provider of real-time traffic services for all satellite radio providers who offer traffic information via satellite radio in North America.


NAVTEQ Traffic RDS™
Real-time traffic delivered over FM radio using a radio data system (RDS) sub-carrier channel. RDS is well suited for auto companies and PND manufacturers.


NAVTEQ Traffic ML™
Real-time traffic designed for mobile and server-based navigation, as well as mapping applications.


NAVTEQ Traffic Online™
Real-time traffic available via consumer traffic websites.


NAVTEQ Traffic Digital™
Real-time traffic delivered over digital radio's high bandwidth will mark a major leap forward as additional data services beyond traffic become available.


Count on NAVTEQ Traffic when you’re looking for:

  • The industry’s leading comprehensive traffic data
  • A commitment to data quality and accuracy
  • Broad market coverage across the full range of formats and distribution channels
  • Flexible business models

Visit NAVTEQ Traffic.com™ to see NAVTEQ Traffic in action.


NAVTEQ Traffic- Delivering High-Quality Traffic to Europe
NAVTEQ Traffic is expanding its expertise to Europe, providing high-quality traffic solutions to meet European commuters’ needs. For more information about NAVTEQ Traffic in Europe or North America, please contact us.